From the mid-to-late nineteenth century, populationist discourses associating demographic strength with economic and international power were prominent in the Ottoman Empire similar to other contemporary European societies. To amass a large and healthy population, the Ottoman government officials and medical men believed, promoting birth rates and improving health standards both during and after parturition were of utmost importance. In order to do that, various measures such as educating, licensing and regulating the midwives, and opening maternity hospitals were initiated. Moreover, male physicians entered into obstetrics. Although the appearance of male obstetricians did not mean the displacement of midwives as it was the case in some other geographies, they increasingly set the norms about healthy pregnancy and delivery. According to them, pregnancy and parturition was a medical condition rather than a natural event, and hence the pregnant woman should receive the right care during this period for a future recovery. New nutrition regimes and the proper manners of a pregnant woman were also debated as elements of this new conception of pregnancy. Promise of safer and less painful birth through the use of drugs and other medical innovations, such as forceps or anesthesia were important topics of controversy among male practitioners. Besides professional journals, the male physicians expressed their ideas through advice books targeting pregnant, a genre that shortly became very popular among educated upper class urban women, who were also more open to try the new developments in obstetrics. In my paper, I will focus on these advice books and discuss the linkages between the appearance of male practitioners in obstetrics, and the new approaches toward pregnancy and birth, which in the end changed the conceptions of female body.