Inspired by their resounding success in Pakistan, Indian television channel Zindagi broadcast Turkish TV series in India for the first time in 2015. Though Zindagi morphed into a paid streaming service and there are few Turkish serials on cable television, Indian viewers continue to watch Turkish TV series on streaming services, alternative circuits (Pandit and Chattopadhyay, 2021), and even flash drives. Kashmiris shared Resurrection: Ertugrul on flash drives after India imposed internet shutdowns following the repeal of Article 370 and Kashmir’s special status (Javaid, 2019). According to The Times of India, Resurrection: Ertugrul “sets new battleground for Indians, Pakistanis” (Sharma, 2020). What is the battle and how did Turkish TV series set a new battleground between India and Pakistan? What is the public discourse of Turkish TV series in India? What can popular culture reveal about geopolitics? These are the questions that we pursue in this multilingual, interdisciplinary study of Hindi, Urdu, and English articles, YouTube videos and social media conversations. We scrutinize findings through neo-Ottoman cool, Kraidy and Al-Ghazzi’s (2013) concept which accounts for the popularity of Turkish TV series in the Arab world. According to neo-Ottoman cool, Turkish TV series are counterhegemonic, decenter the West, and present an accessible modernity; an enticing alternative to lifestyles that are incompatible with Western liberalism. Additionally, we view popular culture and world politics as a continuum (Grayson, Davies and Philpott, 2009) and analyze findings as such. References: Grayson, K., Davies, M., & Philpott, S. (2009). Pop goes IR? Researching the popular culture—world politics continuum. Politics, 29(3), 155-163. Javaid, A. (2019). Kashmiris are dodging internet shutdown to watch Turkish “Game of Thrones” to beat the blues. The Print. https://theprint.in/india/kashmiris-are-dodging-internet-shutdown-to-watch-turkish-game-of-thrones-to-beat-the-blues/333757/ Kraidy, M. M., & Al-Ghazzi, O. (2013). Neo-Ottoman cool: Turkish popular culture in the Arab public sphere. Popular Communication, 11(1), 17-29. Pandit, S., & Chattopadhyay, S. (2021). Turkish television series in India: Tracing the alternative circuits of transnational media flow. In Arda, O., Aslan, P., & Mujica, C. (Eds.), Transnationalization of Turkish Television Series (pp. 41-53). Istanbul University Press. Sharma, M.S. (2020). Turkish historical TV drama sets new battleground for Indians, Pakistanis. The Times of India. https://timesofindia.indiatimes.com/india/turkish-historical-tv-drama-sets-new-battleground-for-indians-pakistanis/articleshow/76222307.cms